Every clinic has a maximum size and a maximum monthly revenue, set by two forces: how many new patients come in, and how long they stay. Five simple questions reveal yours — then move the two levers and watch, live, what actually grows a clinic.
In a typical month, how many brand-new patients come in for the first time?
A normal month, not your best one.
Think of 10 new patients who first came in about 6 months ago. How many are still coming in?
Picture real faces. A gut answer beats no answer.
What does a typical patient spend on one visit?
Average across your services is fine.
How often does a typical patient come in?
Right now, is your schedule mostly full?
— active patients — your maximum size
— — your maximum monthly revenue
Drag each one and watch your maximum size and revenue react. Notice which lever moves the number without costing you a dollar of marketing.
Rough model, not an audit. It assumes steady inflow and steady churn — real clinics wobble. Run your own numbers.